I love working in an industry that’s forever changing and challenging me, offering new opportunities to craft compelling narratives, understand consumer behavior, and connect with audiences on a global scale.
Having worked at some of the best ad agencies in the world, from prestigious BMP DDB Needham in London, to BMF, JWT and Ogilvy
in Sydney, the work that I am most proud of are campaigns that evoke emotions, inspire action, and create meaningful change.