Eden
A Garden Museum

Objective:
To rebrand Britain’s only museum dedicatied to the history and design of gardening.

Idea:
A gardening museum... I know.
Wouldn’t be my first stop as a local or a tourist either but after a little research I discovered it’s actually one of London’s best kept secrets and well worth a visit.
Set in and around a medievil church in the heart of London, renaming it Eden seemed a natural direction to take. Like a little breathe of fresh air in one of the busiest cities in the world. In terms of the design I wanted to create something bold and different with all the life, vibrancy and colour of an English country garden.